As innovation is crucially important for business growth, it is essential to establish Innovation Management as a core competency. During this course, delivered by Kevin McFarthing of Innovation Fixer Ltd and Wayne Morley from Leatherhead Food Research, attendees will learn the key principles and best practices. These include strategic and consumer alignment, idea generation and management, product development, validation and launch, project management and key innovation metrics.The course is designed for managers mainly in Product Development, Marketing, and supply chain professionals who are responsible for the introduction of new products and processes, but will be relevant to people in other functions who play a key role in innovation management. It will build on existing industry experience and enable managers to innovate more successfully, so should be most suitable for those with a few years' experience of working on innovation projects. From this course you will:Understand how to develop your innovation capabilityLearn the key principles of innovation managementUnderstand how to launch new products more effectivelyBe able to make innovation more efficient