Disinformation and ‘fake news’ have launched a new era in relationships between corporations and citizens. Understanding how perceptions are formed, how trust is built and how risks are understood are challenges public affairs teams face every day.

Building on the success of previous summits, the Public Affairs Council will bring together over 100 mid- to senior-level government officials, corporate leaders, public affairs executives and engaging speakers to discuss strategies for addressing such challenges as:

• Dealing with disinformation
• Understanding how people perceive risk
• Living in an age of distrust
• Overcoming cognitive biases
• Crafting influential narratives