Grasp the full meaning of Market Access, its importance for optimising product launches and its implications for the whole organisation, from phase II up to post-launch.
Learn to integrate market access concepts into clinical and brand marketing plans.
Have a good understanding of the differences across the healthcare systems in Europe (EU-5) with respect to optimising market access for your brands.
Gain insight into how stakeholders - and which ones! - impact on the success of your brand along its lifecycle.
Know how to develop a Market Access Plan from early phase II up to post-launch, including all tactical components.
Learn to use the concepts and techniques that have proven to be successful in influencing the market access decision-makers.
Gain expert insight and advice from an expert faculty with vast relevant cross-functional and multi-therapeutic experience from both industry and consultancy.
When
3 Oct 2017 @ 10:00 am
4 Oct 2017 @ 04:30 pm
Duration: 1 days, 6 hours
Where
Parker Hotel Brussels Airport
Bessenveldstraat, Machelen, Belgium
1831Machelen
Belgium
Language
Englishen
Organised by
C.E.L.forpharma (deactivated)
Event published: 16 Jan 2017 Event last updated: 29 Sep 2017
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