Measure your profitability more effectively.Key Benefits of Attending:*Brainstorm, discuss and share your experience about different FTP practices*Explore the possibilities of FTP organization from group through company to business line perspective as shared by speakers from different banks*Find out what methods other banks use to to build FTP curve(s) and to steer product pricing*Listen to examples of FTP mis/use and learn from them*Discover how FTP influences interest rate risk, contingent liquidity premium, equity capital, etc.