The IADIS Internet Technologies & Society 2010 Conference (ITS 2010) aims to address the main issues of concern within WWW/Internet as well as to assess the influence of Internet in the Information Society. Broad areas of interest are Internet Technologies, Information Management, e-Society and Digital Divide, e-Business / e-Commerce, e-Learning, New Media and e-Society, Digital Services in e-Society, e-Government / e-Governance and e-Health. These broad areas are divided into more detailed areas (see below). However innovative contributes that do not fit into these areas will also be considered since they might be of benefit to conference attendees. The conference will comprise of invited talks and oral presentations. The proceedings of the conference will be published in the form of a book and CD-ROM with ISBN, and will be available also in the IADIS Digital Library (online accessible).The authors of the best papers will be invited to provide revised and expanded versions in English to be considered for publication in the Journal of Theoretical and Applied Electronic Commerce Research http://www.jtaer.com/ (ISSN 0718