In most Member States and their subsequent programmes communication plans for EU funds are already in full activity. The question of how to monitor and evaluate the effectiveness of EU Funds communication activities is becoming ever more important. In this Interactive European Seminar participants will understand more about the requirements of the European Commission for communications, monitoring and evaluation. They get to know first-hand evaluation model and learn step-by-step how to monitor and evaluate their communication actions. Participants will also learn how social media can be a powerful tool in communicating EU funded projects.All attendees are invited to contribute with their own communication working material e.g. • Operational programmes branding examples• EU funds project flyers, brochures, posters • Powerpoint, videos and other interactive media• Website demonstrations