SMi Group’s second annual Social Media in the Utilities Sector conference will review developments of in-house use and in outward-facing social media strategies, researching your target audience effectively and establishing the right plan to impact them, the latest advances in social media technology and the political side of social media use. Insights from industry experts and case studies from an array of Utility companies and other industry sectors, will provide you with a complete overview of lessons learnt and strategies moving forward. Patrick Stella, Lead Media Relations Representative, National GridTricia Bower, Public Relations, Direct EnergyMargaret Gantly, Customer Care Manager, Bord GaisDana Poole, Global Digital Communications Consultant BPAdam Templeman, Head of Resourcing, NpowerMichael Baggs, Social Media Consultant, EDF Energy