2nd Mastering HR Summit 2011 Amsterdam 26 & 27 OctoberDriven by increasing recognition of the importance of human capital in today’s competitive market, the organization’s expectation of HR is continuously getting higher. The role of HR is evolving from an operational department to a strategic one .HR professionals need to advance their skills and equip the team with new and ever-changing ideas. Attending this exclusive conference will bring together top experts from across Europe for a very intensive and interactive meeting. Benefit from the hands-on approach and unique case studies from top players in the industry. This forum sets a platform for practitioners from around the world to discuss and share strategies for their future success.The event will focus on the most current topics in the HR industry such as:A Cohesive Approach to Recruiting, Hiring and Accelerating Talent Utilizing Social Media to Reach Specific Skill Set EmployeesEvaluating Current Trends In Recruitment And RetentionHow Connecting Performance Management and Talent are going to help you?Using Talent Development Programs As A Vehicle For The Corporate StrategyRecruiting the Best Talent By Selling More Than Just A Salary – The Role Of Culture Joins some of the experts like:Genzyme, Vice President HR – European Commercial, CDMA TeliaSonera, Vice President & HR Business PartnerSantander, Head of Talent Development & PerformanceSAP, Director Learning & Talent ManagementKPN,HR DirectorIBM, HR Director BeneluxAstellas Pharma, Director Human ResourcesAccenture, Country Director HRPfizer, Talent Acquisition COE LeadHeinz, Director Compensation & BenefitsZurich Financial Services, UK Head of ResourcingIBM, Workforce Partner BeneluxUBS,HR Executive DirectorMagnate Global Group 'MGG, Group CHROEuropean Personnel Selection Office, Director of EPSOAnd many more ...... After this two day conference, you will be empowered to lead your HR team as a true strategic partner that will improve your organization’s competitive advantages and sustainability.